Seriously, the cute commercials are great and kind of heart warming but they really need to shift gears and add some passion to their ads. Lately I've been wondering why the suby commercials are always so light hearted and I think they need to consider another spectrum of ad style. My first choice to use in a new commercial series would be this:
http://www.youtube.com/watch?v=7bR46ibN7Rw
Not a new video, but that's not the point. Its edgy, sexy and would work well. If someone could get this through to someone in subaru's ad departments, it would mean a lot. This would be a great way to put a harder edge on the wrx image, for example.
(I know Roy Orbison came out with the song first and Celine also did her version, but Cyndi's is cute, sexy, and has great imagery.)
http://www.youtube.com/watch?v=7bR46ibN7Rw
Not a new video, but that's not the point. Its edgy, sexy and would work well. If someone could get this through to someone in subaru's ad departments, it would mean a lot. This would be a great way to put a harder edge on the wrx image, for example.
(I know Roy Orbison came out with the song first and Celine also did her version, but Cyndi's is cute, sexy, and has great imagery.)